Reorder timing by SKU
A 30-day tincture and a 90-day topical get different reminder windows, timed off the customer’s own purchase history rather than a generic monthly blast.
Reminder windows set per SKU
CBD & Hemp
Omni-channel marketing, built for the channel nobody will run.
Hemp-derived CBD is federally legal and still treated as high-risk by almost every messaging aggregator, ad platform, and generic ESP. Sticky runs SMS, email, and wallet push on one canvas for CBD and hemp retailers. We get you carrier (10DLC/TCR) registered, set up your number, run AI content filtering and email validation, and give you a wallet channel that carriers never touch.
SMS + email + wallet push Built for restricted categories Age gating built in Wallet push draws zero credits
3
Channels on one canvas: SMS, email, wallet push
0$
Per-message carrier fees on wallet push
2018
Farm Bill legalized hemp-derived CBD. Most ad platforms still say no.
+41%
Repeat purchase rate after launch (illustrative example)
High-risk · CBD
A channel mix that survives the restricted-category problem.
CBD is not one of the five SHAFT letters (Sex, Hate, Alcohol, Firearms, Tobacco), but it lands in the same bucket in practice: most major aggregators list CBD as prohibited content, Meta and Google restrict CBD advertising, and generic ESPs suspend hemp accounts without warning. Sticky is built for that reality. We run registered SMS rails for the messages that need to hit a text thread, deliverability-managed email, and wallet push as a parallel channel that never passes through a carrier filter at all.
Registered SMS rails
We handle 10DLC and TCR registration for your brand and campaign, set up your messaging number, and run AI content review on the copy before it goes out.
SMS · We do the carrier paperwork Push · Wallet push as the bypass channel
A channel no aggregator gates
Wallet push routes through Apple and Google notification rails, not the carrier network. No aggregator content policy, no per-message fee, and it draws zero credits on every plan.
SMS · Credits per SMS Push · Unlimited, zero credits
Age gating at enrollment
Wallet passes and SMS opt-ins capture age verification at signup, so your list is age-gated from the first record rather than cleaned up later.
SMS · Age-gated opt-in flow Push · Verified at install
State-aware targeting
Hemp rules diverge sharply by state, and Delta-8 and other hemp-derived cannabinoids diverge further. Define your rule set once in Sticky targeting and SMS, email, and push all apply it.
SMS · Per-state targeting Push · One rule set, every state
The problem
What every CBD retailer runs into.
The 2018 Farm Bill made hemp-derived CBD federally legal. The platforms you market on never got the memo.
01
Legal product, banned channel
Your product is federally legal, and your Meta ads still get rejected, your Google Shopping feed still gets pulled, and your generic ESP still suspends the account mid-send. Sticky runs registered SMS and email alongside a wallet channel that sits entirely outside that approval loop.
02
Acquisition costs that never amortize
When paid acquisition is restricted, every customer you already have is worth far more. Most CBD shops still have no way to bring one back on purpose. Sticky turns the POS record into a repeat-purchase engine so you're not re-buying the same customer.
03
Consumables that should reorder and do not
Tinctures, gummies, and topicals run out on a predictable cycle, and almost nobody times a message to it. Sticky watches purchase cadence per customer and fires the reorder nudge when the bottle is actually empty.
Playbooks
Plays CBD and hemp retailers run on Sticky.
Built around the two things that decide a CBD shop: repeat purchase rate and cost per retained customer. Lift figures below are illustrative examples.
In-store wallet enrollment
A counter QR turns a walk-in into a wallet member in seconds, capturing email and SMS consent with age verification in the same flow.
Age check and consent in one scan
New-format drops
New potency, new format, new cannabinoid. Push it to the lock screens of the customers who bought the last one, with email and SMS as the fallback.
Push first, email and SMS as fallback
First-time buyer education
A scripted onboarding series on dosing, format, and what to expect. Educated first-time CBD buyers are the ones who come back for a second bottle.
Scripted dosing and format education
Spend-based tiers
Tier lives on the wallet pass and updates from POS in real time, so the reward is visible before the customer reaches the counter.
Tier updates on the pass in real time
Retail plus e-commerce, one record
The customer who buys in store and reorders on Shopify is one person in Sticky, not two lists that email them the same offer twice.
1 customer record, every channel
Integrations
The CBD retail stack, connected.
Sticky plugs into the e-commerce, POS, and marketing tools hemp retailers actually run on.
Built for CBD. Run by Sticky.
Book a 30-minute walkthrough and see Sticky running compliant SMS, email, and wallet push on top of your real customer list.