Sticky
×Works with Dutchie

You already run Dutchie. Add the layer that gets customers back.

Every Dutchie order, online or at the counter, earns points on a wallet pass automatically. Free push brings them back in. Live in 14 days, and before you pay anything we'll run the math on your own Dutchie order data.

  • Earn online + in-store
  • Redeem at the POS
  • Live in 14 days
14 days
Live in 14 days, migration included
Real-time
Dutchie order to Sticky event, no batch delay
$0
Migration cost. We do the work
Push sends, unlimited under fair use
Built for Dutchie retailers400+ locationsFree migration14 days to liveNo contract
The two systems

Your POS keeps selling. Sticky owns the relationship.

Sticky Cards

A no-app loyalty & messaging platform.

Sticky runs rewards, unlimited push, and customer engagement through Apple & Google Wallet, sidestepping the SMS and email restrictions that throttle cannabis marketers. It layers on top of the checkout your customers already use.

Dutchie

Cannabis e-commerce, POS & payments.

Dutchie powers online ordering, inventory, compliance, and payments for thousands of dispensaries. Sticky plugs in on top to add loyalty, wallet, and push messaging without changing the checkout your customers already know.

How the integration works

From Dutchie order to wallet reward, automatically.

No cron polling, no CSV exports. Sticky subscribes to Dutchie’s event stream and turns every order into loyalty, the moment it happens.

Step 01

Customer buys on Dutchie

Online at checkout or in-store at the counter. Any Dutchie order counts.

source: dutchie · online | in_store
Step 02

Signed webhook fires

Dutchie emits order.completed; Sticky verifies the HMAC signature and resolves the customer.

POST /v1/webhooks · HMAC-SHA256
Step 03

Points post to the pass

The balance updates live on the customer’s Apple/Google Wallet pass. No app to open.

balance += loyalty_delta
Step 04

Redeem in-store, at the POS

Budtender sees the reward inside the Dutchie POS and applies the discount instantly.

reward → Dutchie discount engine
One connector, whole stack

Works across your entire Dutchie stack.

Wherever a Dutchie order happens, Sticky earns on it, with no separate setup per channel.

Dutchie POSIn-store tickets & redemption
Dutchie EcommerceOnline menu & checkout
Dutchie PayPayments-linked orders
Kiosk & self-checkoutScan-to-join at the kiosk
Pickup & deliveryEarning on every fulfilment
What you get

Four jobs your team stops doing manually.

Sticky's Dutchie integration takes loyalty, redemption, and messaging off the budtender's hands, and out of the marketing team's spreadsheet.

Joining takes one scan

Customers join the program with one QR scan and tap "Add to Wallet." No app downloads, no signup forms, no data-entry at the register.

  • Auto-enroll on Dutchie purchase
  • Apple & Google Wallet supported
  • In-store signage + countertop kits included

Earn online, redeem in-store

Points accrue from every Dutchie order, online and in-store. Redemption happens at the in-store POS, where budtenders apply rewards as part of the sale.

  • Earns on online + in-store orders
  • Redeems at the in-store POS
  • Intuitive redemption inside your POS

Messaging with no per-send fee

Push notifications land directly on the lock screen. No SMS carrier fees, no email filters, no carrier filtering of cannabis copy. Unlimited under fair use.

  • Geo-targeted lock-screen pushes
  • Behavior-based segments from Dutchie data
  • Bypasses SMS & email restrictions

One balance across channels

Online orders, in-store tickets, and rewards all share one loyalty balance. The customer earns wherever they shop, and redeems on their next in-store visit.

  • Single balance, online + in-store
  • Real-time webhook sync, never batch
  • Drives feet back into the store
See it in action

Four surfaces, one connected loyalty program.

A pass that lives in the wallet they already use.

Customers tap “Add to Wallet” once. From then on their points, tier, and next reward sit one swipe from the lock screen. No app to download, no password to forget, no card to lose.

  • Apple Wallet & Google Wallet, native
  • Balance updates live off Dutchie orders
  • Your branding, colors, and reward tiers
The platform behind the integration

The whole retention stack. No duct tape.

Sticky isn’t a loyalty point bolt-on. Plug it into Dutchie and you get every channel natively: email, SMS, push, wallet loyalty, and the Playmaker canvas, all driven off the same Dutchie order data, no Zapier required. AI-drafted Playbooks are coming soon.

Everything in the integration

The full Dutchie ↔ Sticky feature set.

One connector, wired end-to-end across earning, redemption, messaging, and analytics.

Earn on online orders

Every Dutchie Ecommerce order posts points in real time at checkout, same rules as the counter.

Earn + redeem in-store

Points accrue on every in-store ticket; budtenders apply rewards right inside the Dutchie POS.

Scan-to-join enrollment

One QR on signage, receipts, or the Dutchie menu adds a pass to Apple or Google Wallet. No app, no form.

Lock-screen push, unlimited under fair use

Wallet pushes ride Apple/Google rails. No carrier SMS fees, no SHAFT filtering of cannabis copy.

Native discount mapping

Tiers, BOGO, %/$ off, stamp cards and product rewards map onto Dutchie’s POS discount engine.

One balance, every channel

Online, in-store and delivery share a single loyalty balance keyed to one deduped customer record.

Playbooks AI campaigns, coming soon

AI will read your Dutchie order patterns and draft the next drop, winback or birthday send.

Cohorts & benchmarks

Repeat-rate, basket, and category analytics you never had inside Dutchie’s reporting.

SHAFT-compliant by design

Zero ad copy on the pass, messages off-carrier, and the customer can remove the pass whenever they want.

Why Sticky

Sticky vs. built-in loyalty vs. a generic ESP.

Dutchie’s built-in points are fine for a punch card. Sticky is a full wallet, push, and engagement layer built for cannabis.

Capability StickyDutchie built-inGeneric ESP
Apple + Google Wallet passes Native None Add-on / limited
Push (no carrier fees) Unlimited under fair use None Per-SMS fees
SHAFT / cannabis-safe messaging Built for it N/A Carrier-filtered
Earn online + in-store on one balance Yes In-store only Varies
Real-time webhook sync Live, signed Native Nightly batch
AI campaign drafting Playbooks, coming soon None Rare
Setup run for you White-glove, 14 days Self-serve Weeks + fees
Contract Month-to-month Bundled Annual lock-in
The repeat-visit math

What a few more visits a month is worth.

Loyalty pays off in one place: repeat visits. Slide your numbers and see the annual upside.

These are default assumptions. Bring your real Dutchie export to the call and we'll run it live.

Estimated added revenue / year
$112,320
from roughly 144 extra repeat visits a month at a $65 ticket.
Added revenue / month$9,360
Sticky cost / year$7,188
Return on Sticky spend16×

Modeled estimate using stated assumptions, not a guarantee of results.

Under the hood

Live, idempotent, replayable.

Sticky doesn’t poll Dutchie on a cron. We subscribe to Dutchie’s event stream, sign every webhook, and acknowledge every message. If something fails, we replay from the last cursor. No duplicate orders, no missing customers.

Live order events
Order, refund, and loyalty-update events land in Sticky in real time.
Identity resolution
Phone, email, Dutchie customer ID, and Sticky pass serial collapse onto one record.
Two-way writes
Mark a customer VIP in Sticky and Dutchie sees it on the next ticket.
90-day replay
Every event is stored for 90 days. Replay a cursor to rebuild a downstream system.
POST /v1/webhooks/dutchie.order.completed
// Signed by Sticky · verify with HMAC-SHA256(payload, your_secret)
{
  "id": "evt_01HXJ8C9N2YQK2W2",
  "type": "order.completed",
  "created_at": "2026-05-06T14:02:11Z",
  "source": "dutchie",
  "data": {
    "order_id": "DUT_982341",
    "location_id": "loc_example_1",
    "customer_id": "cust_01HXFM",
    "channel": "online",
    "total_cents": 8420,
    "loyalty_delta": 42,
    "items": [
      { "sku": "FLW-BLD-3.5", "qty": 1, "strain": "Blue Dream" }
    ]
  }
}
HMAC-signed Versioned (v1, v2…) Auto-retry w/ backoff
Getting started

Five steps, and we run all of them.

A Sticky specialist runs the whole setup, start to finish. You are live in 14 days.

  1. 01

    Connect Dutchie to Sticky

    A guided 10-minute setup links your Dutchie locations to Sticky. You stay in your existing POS. We just listen on the webhook layer.

  2. 02

    Build your loyalty program inside Sticky

    Points, tiers, stamp cards, BOGO, exclusive perks. Design and configure it all inside Sticky. No Dutchie console changes, no engineering tickets.

  3. 03

    Segment your customers automatically

    The moment Dutchie is connected, Sticky starts grouping customers by order history, visit frequency, basket size, favourite categories, and overall engagement across online and in-store.

  4. 04

    Launch your first wallet pass + push

    Build the journey on the Playmaker canvas: a new drop, a winback, a birthday send. AI-drafted Playbooks are coming soon.

  5. 05

    Stay supported end-to-end

    Your Sticky rep monitors the integration, reviews benchmarks with you each month, and keeps the stack tuned as Dutchie ships updates.

Switching is on us

Free migration from SpringBig, Alpine IQ, or any ESP.

Already running loyalty on another tool? We move your member list and point balances for you, live in 14 days, so nobody loses their points and you don’t lose a day of earning.

SpringBig Alpine IQ Any generic ESP
  • Member list & point balances imported for you
  • Wallet passes designed and issued before cutover
  • Staff trained on the new POS flow
  • No contract, no migration fee, month-to-month
FAQ

The Dutchie questions we get most.

What can the Dutchie + Sticky integration actually do?

It automates loyalty enrollment, point accrual on every Dutchie order (online or in-store), in-store reward redemption, and push messaging. Every Dutchie order flows into Sticky in real time as a signed webhook.

Can I run tiered rewards, BOGO, or VIP perks?

Yes. Tiers, point thresholds, stamp cards, BOGO, percentage and dollar discounts, and product-specific rewards all map cleanly onto Dutchie's POS discount primitives for in-store redemption.

How do customers sign up?

Customers scan a QR code on countertop signage, a receipt, a delivery confirmation, or your Dutchie menu, then add their pass to Apple or Google Wallet. No app install, no password, no SMS opt-in flow.

How do points work on Dutchie online orders?

Every Dutchie online order writes back to Sticky as a signed webhook in real time at checkout. Points accrue automatically based on the customer record, total, and your reward rules - exactly the same as an in-store ticket.

How does in-store redemption flow at the POS?

When a customer presents their wallet pass at the counter, the budtender sees their available rewards in the Dutchie POS and applies the discount there. No coupon codes, no separate lookup.

Are push notifications really unlimited?

Unlimited under fair use. Wallet pushes ride on Apple and Google's notification rails rather than carrier SMS, so there's no per-message cost and no SHAFT-style cannabis filtering. Geo, behavior, and frequency rules are configured in Sticky.

Is this compliant for cannabis marketing?

Sticky is built for SHAFT and high-risk industries. Wallet passes carry zero ad copy, push messages route through Apple/Google rather than carriers, and every customer can revoke their pass with one tap.

Can customers redeem online through Dutchie?

No. Sticky earns points on every Dutchie order, online and in-store, but reward redemption happens at the in-store POS only. Customers can use their wallet pass to redeem on their next in-store visit.

How does setup actually go?

A Sticky implementation specialist runs the full setup: Dutchie credentials, webhook wiring, reward configuration, pass design, and a staff training session. You are live in 14 days.

Quick reference

Sticky + Dutchie, in one screen.

A scannable summary for fast readers, search engines, and AI assistants.

TL;DR

Sticky's Dutchie integration is a two-way connector that runs Apple and Google Wallet loyalty, push messaging, and in-store reward redemption on top of Dutchie POS and Ecommerce. Points earn on every order, online and in-store. Live in 14 days. From $599/mo, month-to-month, no contract.

Integration type
Dutchie POS + Ecommerce, real-time signed webhook sync
What it does
Wallet loyalty (Apple + Google), lock-screen push, in-store reward redemption
Earning
Every Dutchie order, online and in-store, on one shared balance
Redemption
Intuitive redemption inside your Dutchie POS
Setup time
Live in 14 days, run end-to-end by a Sticky specialist
Pricing
From $599/mo. Month-to-month, no contract
Migration
Free from SpringBig, Alpine IQ, or any generic ESP
Compliance
SHAFT-compliant, purpose-built for cannabis
Citable source · sosticky.io/dutchie-loyaltyLast verified · 2026

Get my Dutchie walkthrough.

30 minutes, no slides. We map Sticky onto your actual Dutchie stack, run the numbers on your own order data, and you leave with a price before you hang up.

  • See a live wallet pass issued from a Dutchie order
  • Watch a push send hit a lock screen
  • Get a migration plan off your current tool
  • Walk away with month-to-month pricing, no pressure

By requesting a demo you agree to our privacy policy. No spam. A Sticky specialist follows up within one business day.

Already on Dutchie? Add the layer that gets customers back.

30 minutes on your own order data. We'll show you exactly what Sticky looks like on top of your Dutchie stack, and what it would be worth.

Get pricingBook demo